Communications Strategist and Multimedia Producer

I’m Lacey

For two decades, I have worked across media, advocacy, and public service as a writer and communications advisor, helping organizations and principals use their voice with credibility and purpose.

Creative and strategic, I collaborate with partners and cross-functional teams to develop clear, impactful messaging and video content during critical moments.

Building trust and issue literacy with all audiences is always prioritized, and I’ll never shy away from dense, complex projects.

Nighttime street scene with a woman taking a selfie, with lit shops, trees, and empty benches in the background.

copywriting /

strategic communication /

earned media /

visual storytelling /

fundraising /

Team Building /

copywriting / strategic communication / earned media / visual storytelling / fundraising / Team Building /

What I do

I connect with diverse audiences through authentic storytelling, whether they’re potential donors, internal staff members, everyday scrollers, or policymakers.

I have 20 years of experience in writing/editing, multimedia production, and communications strategy.

who i’ve worked with

I’ve worked with creatives and leadership at New York State Parks, Planned Parenthood, HUDSY, and MTV Networks to create meaningful deliverables that land.

I’ve also been a key voice on electoral campaigns for state and local races, and freelanced for Billboard, the Times Union, and other media outlets.

My approach

A pragmatic brand steward, I feel strongly that messaging should always be accurate, accessible, compelling, and aligned with priorities. Why?

We face a barrage of information every day — some factual, some not; some engineered to distract and misinform. Whatever the project is, let’s cut through the noise and deliver.

"Lacey is an exceptional thought partner who will quickly become a trusted member of any team in shaping and advancing key initiatives."

—Leah Goldman, Director of Intergovernment and External Affairs for the New York State Senate
"It was an honor to collaborate with Lacey. I Strongly recommend her to any organization seeking someone who can combine strategy with a genuine commitment to inclusive and impactful communication."

—Gabriela Wemple, Program Research Specialist and former DEIA Excelsior Fellow at New York State Parks
"I saw Lacey's talents best displayed during our centennial campaign. She successfully juggled and brought together more than a dozen events and initiatives, including monument lightings, a documentary premiere event, and promotional media, into one collective, year-long campaign."

—Ryan Percy, Community and Public Affairs at New York State Parks and Logistics Officer at NY Army National Guard